Take Action with the Pet Adoption Tracker!

The Pet Adoption Tracker seems like a simple idea – consolidate your pet hit/visit information into one location for convenience and reporting power.  But it’s a lot more than just numbers!

The Tracker provides tons of useful reports, as well as ancillary information about how your pets are being viewed on the adoption listing websites.  Our goal is to give you data and graphs that not only shows how your pets are being viewed on the adoption listing websites, but also gives you information you can use to make decisions, like which pets need new pictures, or where you should start holding an adoption event.

The first thing you’ll notice is that your hit information is consolidated into one report.  Your hits from Facebook (Save a Cat and Save a Dog), Adopt-a-pet.com and Pets911, as well as the dozen or so other websites that support the Tracker, will be shown on one report.

The Tracker reports are the only ones that provide charts and graphs of your pet views over time.  Numbers are great, but graphs are a lot easier to read and quickly understand.  You can see graphs for all of your pets, as well as a specific pet or breed.

Knowing which pets are the most popular is good information to have, but knowing the last time a pet was viewed is even more useful.  A pet that hasn’t been viewed in a few days may need to be refreshed – new pictures or even a video.

The Tracker is also the only report that includes the geographical location of your visitors.  You might choose to use this information to decide where you should setup adoption events (the information might surprise you).

The Pet Adoption Tracker provides information on as many of the adoption listing websites as possible.  The Tracker is also automatically included in the RescueGroups.org website service, Pet Adoption Toolkit, the RescueGroups.org iFrames, and can be added to any website (including your organization’s own website).

The Pet Adoption Tracker service has been included with all of the RescueGroups.org services including the free Pet Adoption Portal since February 2009.

We’re planning to increase the reporting and graphing options of the Tracker service in the near future.  If you have ideas on how we can provide actionable information to you, please let us know!

RescueGroups.org

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